SEO Case Study: Boosting Bathroom Fittings Rankings in Canada with French Keywords
Project: Voda.ca
Target country: Canada
Facts: Ranking French keywords in Canada was challenging.
Industry: Bathroom fittings
SEO Success in Canada
SALLE DE BAIN VODA’s Journey to Page 1 in French – A Case Study
Salle de Bain VODA is dedicated to offering premium bathroom products that combine elegance, innovation, and sustainability. With a commitment to high-quality craftsmanship, VODA provides sophisticated solutions that enhance comfort and style in every home.
Bluetech IT Services has played a crucial role in strengthening VODA’s online presence. Leveraging advanced SEO and SMO techniques, Bluetech has helped optimize the brand’s visibility in Canada’s French-speaking market. By analyzing user behavior and implementing targeted strategies, Bluetech ensures steady growth, increased organic traffic, and a seamless digital experience for VODA’s customers.
Breaking Barriers
How SALLE DE BAIN VODA Improved Search Visibility
SALLE DE BAIN VODA faced a unique challenge—expanding its online presence in Canada while targeting a French-speaking audience. Competing in a niche market with high competition, the brand needed a strong SEO strategy to improve visibility and attract the right customers. Bluetech IT Services implemented a tailored approach, optimizing website content, enhancing keyword targeting, and refining technical SEO. By addressing language-specific search trends and improving user engagement, VODA successfully climbed search rankings. Today, the brand enjoys increased organic traffic, stronger brand recognition, and a seamless digital experience that resonates with its audience.
Top Keyword Rankings on Google Search
Ranking: 1st position
Ranking: 1st position
Ranking: 1st position
Ranking: 3rd position
Google Analytics
Google Analytics performance report shows improvement in website users, session, Event Count of users etc. Our input helps improve Google Search for websites. See below the search results.
Traffic Acquisition
Sessions increased by 148.01% (from 829 to 2,056)
Engaged sessions rose 181.59% (from 592 to 1,667)
Engagement rate improved 13.54% (from 71.41% to 81.08%)
Average engagement time per session increased 57.77%
Events per session grew 20.02%
Key events increased 189.7%
Total revenue surged 56.85% (from $2,486.67 to $3,900.27)
User acquisition
Total users: ↑ 68.82% (from 619 to 1,045)
New users: ↑ 55.25% (from 619 to 961)
Returning users: ↑ 215.66% (from 83 to 262)
Average engagement time per active user: ↑ 142.66% (from 1s to 3s)
Engaged sessions per active user: ↑ 51.25% (from 0.95 to 1.44)
Event count: ↑ 152.97% (from 5,679 to 14,366)
Key events: ↑ 165.85% (from 489 to 1,300)
User key event rate: ↑ 21.4% (from 54.12% to 65.7%)
Demographic details: Country
Active users: ↑ 74.04% (from 4,993 to 8,690)
New users: ↑ 65.73% (from 4,993 to 8,275)
Engaged sessions: ↑ 120.01% (from 4,203 to 9,247)
Engagement rate: ↑ 15.7% (from 63.52% to 73.49%)
Engaged sessions per active user: ↑ 26.41% (from 0.84 to 1.06)
Average engagement time per active user: ↑ 79.45% (from 0s to 1s)
Event count: ↑ 107.11% (from 44,089 to 91,313)
Key events: ↑ 153.62% (from 3,303 to 8,377)
User key event rate: ↑ 41.17% (from 42.2% to 59.57%)
Total revenue:↑ 309% (from $5,432.51 to $22,219.09)
Conclusion
Through our partnership with SALLE DE BAIN VODA, we've made significant strides in boosting their online presence. By improving organic traffic, securing top rankings for key bathroom product search terms, and achieving higher visibility for additional relevant keywords, we’ve helped the brand overcome the competitive challenges of the Canadian market. These milestones reflect real growth—resulting in increased brand awareness, stronger user engagement, and improved conversion rates. As we continue to fine-tune our SEO strategy, we’re confident that SALLE DE BAIN VODA will build on this success and solidify its position as a leading brand in the bathroom products industry.
